Broan-NuTone conducted a survey and found that while most people are aware of the importance of having good indoor air quality, they weren't able to recognize the indicators of unhealthy air. This infographic helps explain that "awareness gap" by putting any misconceptions and oversights in perspective and providing simple tips to improve indoor air quality. Originally intended for only online use, the client loved it so much they also made it into a poster to be used at a trade show. Work commissioned through Cramer-Krasselt.
Illustration and icons: George Bates.
Services: Art direction, Design